Offering World Class Fuels
Since 2002, we have introduced new generation branded fuels Speed, Hi Speed Diesel and Speed 97, being the pioneers to introduce premium fuel brands in the Country. These specialized products we launched in line with global trends and keeping pace with the technological advancements in the automobile industry leading to introduction of new generation vehicles. Speed brand of petrol contains multi-functional fuel additives that prevent formation of harmful deposits and help clean existing deposits, thereby improving vehicle performance. Speed has been the market leader in the branded fuels category. BPCL has also introduced a high-end Octane 97 variant Speed 97 catering to the requirement of vehicles at the upper end of the tier. To meet the growing needs of the diesel passenger car segment, we introduced Hi-Speed Diesel which is a blend of diesel and world-class multi-functional additive which uses the internationally renowned Green Burn Combustion Technology. This multi-functional additive enables the high performance vehicles to deliver their designed outputs by removing harmful deposits from all fuel metering systems and components. This also reduces particle level, black smoke and provides longer engine life.
Making a Difference through Innovative Retailing
At Bharat Petroleum we understand your needs as customers and relentlessly work towards fulfilling these needs. We have consciously worked towards providing added value to our customers in fuel and non-fuel areas. The Corporation offers products and services that have been designed to meet the need gaps of its customers. We have introduced several pioneering offerings in Indian Petroleum retailing scene.
For viewing the Terms & Conditions of our last retailing scheme. Please click here.
Servicing the Customers Need
We recognized the customer need for pure quality and correct quantity of fuel for their vehicles and launched the flagship initiative of Pure For Sure (PFS) offering the guarantee of pure quality and correct quantity of fuel to our customers. The petrol pumps displaying a prominent Pure For Sure signage have become landmark destinations as the movement has gained momentum across our Retail Network.
We now offer a robust and automated network of retail outlets, which leverage technology to deliver the assurance of quality and quantity promise, ensure integration of payment with fueling and improves the service efficiency at the forecourt of the petrol pump.
We share rewarding relationships with our customers and building loyalty has been a center of focus with us. Recognizing the need of our customers to make life more convenient and rewarding and introduced the first loyalty-cum-rewards program, PetroBonus. Equipped with Smart Card Technology, the Petro Card program combines convenience in payment along with an inbuilt rewards program that rewards the customer with Petromiles every time he fuels. A similar program, Smart Fleet was launched for Fleet Owners. The SmartFleet Programme offers the fleet owner an unbeatable convenience, security and a host of privileges such as cashless transactions, vehicle tracking, Credit Option for Fleet Owners and Cash Management System.
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Bharat Petroleum has pioneered the concept of Convenience Stores in the Country. The In &Out Convenience Stores are the largest network of stores spread across the BPCL network, offering convenient timings and location for the motorists and neighboring localities. The offerings range from convenience products, ATMs, Money Transfer facilities, Courier services, Launderettes, Music, Greeting Cards, Bill Payments, Movies / Entertainment Tickets, etc. The network also has a good spread of Fast Food destinations through out tie ups with Mc Donalds, Caf Coffee Day, Subway, Pizza Hut and other leading retail chains.
Caring for your Vehicles Needs
We also aim to provide service centre facilities through our V-CARE (Vehicle Care) Centres across the urban network. The V-Care Centres provide customers with reliable, transparent and value for money services for the basic vehicle care needs. We have tie ups with Hero Honda and General Motors for being their authorized After Sales Service Centres apart from the other brands of cars and two-wheelers. With our reach to the nook & corner of the country we are always near to the customers.
Partnering your Highway Journeys
On the highways, we offer a home away from home to the truckers and the tourists in the form of the Generation Next OSTSs/OSTTSs (One Stop Truck cum Tourist Shop) branded as GHAR. These outlets are built on a minimum of 3 to 5 acres plot sizes and house dedicated and fully automated MS/HSD petrol/ diesel Fuelling facilities to fuel all kinds and sizes of vehicles besides the specially designed offerings for the highway travelers, that include a Food Court for Tourists and a Dhaba for truckers, a dormitory with beds, a Safe, Secured and Spacious parking for trucks and cars, a vehicle wash facility, Saloon, Laundry and Tailor shop, a Kirana shop, Bathing facilities, dedicated toilets for Truckers and dedicated toilets for Tourists (Gents, Ladies & Handicapped),Childrens Play area, Amphitheatre for entertainment, Health care centre, Smartfleet Customer service centre ,Sanjha Chula for self cooking and captive power generation. Assuring a network of outlets on the highway shows our commitment to serve our highway customers with as much care as in the key cities.
Introduction of LPG as Auto Fuel
With the menace of rising vehicular pollution, use of LPG as an auto fuel was proposed as a pollution abatement measure.
LPG being a clean environmentally friendly fuel, will reduce air pollution to a great extent if the vehicles are fuelled with LPG. Bharat Petroleum was the first Oil Company to take the initiative for setting up of an Auto LPG Dispensing Station (ALDS) and run vehicles on LPG as a pilot project in Delhi in October 1999.
We have today over 70 Auto LPG Dispensing Stations (ALDS) in various cities (including metros) in the country.
CNG (Compressed Natural Gas) is a mixture of hydrocarbons consisting of approximately 80 to 90 percent methane in gaseous form. Because of its low energy density, it is compressed to pressure of 200 to 250 Kg/cm2 (to enhance the vehicle on-board storage in a cylinder), hence the name Compressed Natural Gas. Colourless, non-carcinogenic and non-toxic, CNG is inflammable and lighter than air. It is not a liquid fuel, and is not the same as LPG (Liquified Petroleum Gas), which consists of propane and butane in liquid form. Superior to petrol, it operates at one-third the cost of conventional fuel and is hence, increasingly becoming popular with automobile owners. Commonly referred to as the green fuel because of its lead free characteristic, it reduces harmful emissions and is non-corrosive, thus enhancing the life of spark plugs. Another practical advantage observed in countries where CNG is in already in vogue is the extension of life of lubricating oils as the fuel does not contaminate and dilute the crankcase oil.
In the next millennium, alternative fuels like Compressed Natural Gas (CNG) and Liquified Petroleum Gas (LPG) would be increasingly used in automobiles. Mumbai already has over 10,500 private cars/taxis that run on CNG and in Delhi, all public transport runs on CNG.
Car manufacturers have been conducting tests on their vehicles, using LPG/CNG - both in dedicated and bi-fuel modes. While these fuels will not totally replace petrol and diesel, they may be targeted for use in particular segments, like commercial and public transport vehicles.
Diesel was for a long time considered eco-friendly because it is more fuel-efficient than petrol i.e. 15-20 percent more mileage than one litre of petrol. But the 1990s have seen diesel being increasingly acknowledged as extremely detrimental to health and environment. Experiments have revealed that besides a very tiny - one micron or less, which are injurious to health.
Recognizing the gravity of the situation, authorities are intensifying the thrust on use of alternate fuels like CNG and LPG which besides being less hazardous are cost-effective.